Prudent Advisory IPO

Prudent Corporate Advisory IPO | Review

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Prudent Corporate Advisory Services Limited has come up with an initial public offer (IPO). It will open on May 10-12, 2022 at Rs.595-630 a share. The IPO issue size is around Rs.535.50 crore. The minimum bid will be for 23 shares and in its multiples thereafter.


Prudent Corporate Advisory Services Limited was incorporated in 2003 and provides wealth management services to retailers. It is amongst the top mutual fund distributors in terms of average assets under management (“AAUM”) and commission received. It offers a technology-enabled, comprehensive investment and financial services platform with end-to-end solutions critical for financial products distribution and presence across both online and offline channels. The company grew faster among national distributors in terms of commission and AAUM with a CAGR of 34.4% and 32.5% respectively for the five-year period ending Fiscal 2021. It has provided wealth management services to 13,51,274 unique retail investors through 23,262 MFDs spread across branches in 110 locations in 20 states in India. It also distributes life and general insurance products in India. The company provides its services through various platforms, namely FundzBazar, PrudentConnect, Policyworld, WiseBasket, and CreditBasket.


Sanjay Shah – 43.36%

Strength & Weakness

Operates in the underpenetrated Indian asset management industryCompetition from existing and new market participants
Growing independent financial products distribution platformsHighly dependent on key management personnel
Track record of profitable growthDirect investments in mutual funds
Innovation and use of technologyHighly regulated environment 
Pan-India diversified distribution networkDependent on certain AMCs
Granular retail AUM towards high-yield equityThere is an outstanding criminal case 
Experienced management teamHighly dependent on information technology


NJ IndiaInvestAnand Rathi WealthIIFL Wealth FinanceKarvy Stock Broking
PayTM MoneyFundsIndiaGrowwCAMS

Company Financials

YearRevenue (in Crore)Profit (in Crore)

Object of Issue

1) To carry out the Offer for Sale.

2) Achieve the benefits of listing the Equity Shares on the Stock Exchanges.

Prudent IPO Lot Size


Prudent Corporate Advisory IPO Details

IPO Opening Date 10th May 2022
IPO Closing Date 12th May 2022
Face Value Rs.5 per Equity Share
IPO Price Rs.595-630 per share
Market Lot 23 shares
Minimum Order Quantity 23 shares
Listing At NSE, BSE
No. of shares offered85,49,340 shares
Issue Size Up to Rs.538.50 Crore
QIB Shares Offered 50% of the offer
Retail Shares Offered 35% of the offer 
NII/HNI Shares Offered 15% of the offer 


Employees – Rs.59 per share

Prudent Corporate Advisory IPO Timetable

IPO DateMay 10-12, 2022
Allotment DateMay 18, 2022
Initiation of RefundsMay 19, 2022
Credit of share to Demat a/cMay 20, 2022
IPO Listing DateMay 23, 2022

Allotment Status

Link Intime –

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About the author

Shankar Awale

Hey! I am Shankar Awale an aspiring blogger with an obsession for all things of Finance. This blog is dedicated to help people to learn about Financial Knowledge in easy language.

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